Set up product listing content

The listing page should help a customer understand your product’s functionality and assist them in making purchasing decisions. Provide content that is easily consumable in a digital context and relates to your product’s target audience.

Prerequisites

Procedure

Navigate to the products page by clicking on the Edit option in the Create your product page.
Verify the information in the company section to ensure that they are accurate.
Enter a Company Display Name. This is an optional field.
Enter a Company Website URL.
Provide a Company Logo.

Result

You have set up the company information section.

Next steps

Set up search and navigation

Company information section fields

Name	Description
Company Name	This is pre-populated and is your legal company name. If it is incorrect, reach out to the onboarding lead.
Company Display Name	Use this field when your company has a different name that is used in the market which is different from the legal name.
Company Website URL	Provide a preferred URL for the company
Company Logo	Provide a logo representing the company with minimal white spaces. Acceptable file types are `.png`, `.gif`, and `.jpg`

Procedure

Enter the Meta Keywords.
Select up to three Categories.
Select a Primary Category.

Result

You have set up the search and navigation section.

Next steps

Set up product details

Name	Description
Meta Keywords	Space-separated keywords to help search for the product within Red Hat Marketplace catalog. Use hyphens for multi-word keywords similar to in-memory computing.
Categories	Pre-defined product types to classify your product and you can select up to three categories. At least one category is required.
Primary Category	This field will help place your product on the main landing page.

Set up product details

Procedure

Enter the Product Title.
Enter the Software Version. It is an optional field.
Provide a Product Short Description.
Provide a Product Description.
Provide a Product Logo.

Result

You have completed setting up the product details.

Next steps

Set up features

Name	Description
Product Title	Product name that shows at the top of the page. Avoid using internal product code names.
Software Version	Provide the current version of the product and this can be updated as the product version changes.
Product Short Description	Short one- or two-line description of the product that includes it’s key value proposition and benefits of the product. Avoid using the product name in the short description as it’s directly displayed below the product name.
Product Description	Detailed description of your product offering. It will ignore paragraph breaks, tabs, and bullets. This should be different from the short description.
Product Logo	Use your product-specific logo. If you do not have a product-specific logo, please use the company logo.

Set up features

The features to be added here should include the distinctive attributes that your product offers. For the listing to be approved, provide no less than three specific features. You can add, delete, or reorder features.

Procedure

Enter the Feature Title
Provide a Feature Description for the feature. This is an optional field.

Result

You have completed setting up the product features.

Next steps

Set up media

Name	Description
Feature Title	The feature title is a required field and it should be concise.
Feature Description	The feature description is used to describe the value of the feature to the user. Make the description address the user directly and you can use the term you to address the user.

Set up media

You can use this section to educate and market your product to prospective buyers by using videos and images. The media can be a demonstration video of the product or customer case study videos or architectural images. You can provide up to 20 media resources.

Procedure

Enter the Title of the media.
Select the Media Asset type.
Upload the Media Image or Media Video URL.
Upload a Media Thumbnail for the media uploaded.

Result

You have completed the media section.

Next steps

Set up legal agreement and privacy policy

Name	Description
Title of the media	It is the brief title of the image or video so that customers can easily scan it.
Media Asset	The media asset is used to identify whether the particular media is a video or image resource.
Media Video URL	It is used to provide a valid URL to the video. The video should show how the product meets the customer’s needs and solves their pain points. Link to videos on YouTube, Vimeo, and DailyMotion are permitted.
Media Image	The media image should show your product in use. The supported file types are `.png`, `.gif`, `.jpg`.
Media Thumbnail	It is a required field for every media resource, which will appear as the preview for the media asset.

Set up legal agreement and privacy policy

Every product entry requires links to your official license agreement and privacy policy. These are typically the standard privacy and legal information landing pages included on your official site. They are located on the left navigation pane of the product listing.

Procedure

Enter the complete URL of the company’s licensing agreement in the License Agreement field.
Enter the complete URL of where your company’s privacy policy in the Privacy Policy field.

Result

The legal agreement and privacy policy fields are complete.

Next steps

Set up product URLs

Name	Description
Legal Agreement	External URL to license agreement of the company.
Privacy Policy	External URL to the product privacy policy.

Set up product URLs

Product URLs are used to guide the customers to implement your Marketplace product. These guides need to be specific to the implementation of the product from Red Hat Marketplace catalog and it needs to be kept current with newer releases of the products.

Procedure

Enter the external URL to the product quickstart guide in the Quickstart field.
Enter the external URL to product configuration documentation Configuration field.

Result

The product URLs are complete.

Next steps

Set up readme

Name	Description
Quickstart	This guide should include all the information required to install the operator, verify the successful install of the operator, install the operand, and verify if the sample application is installed successfully.
Configuration	This guide should include all the required configuration details for the product listed on Red Hat Marketplace.
Troubleshooting	Provide a link to documentation where the customer can find information to resolve common challenges they may run into while working with your product. Although this field is not required, it is highly recommended to include this information.
FAQs	If you already have a designated area on your website that addresses Frequently Asked Questions, this is the place to add the URL. Although this field is not required, it is highly recommended. If you want to enter FAQs directly into your product page, you can use the FAQ section in the portal.
Readme	This is an optional field to enter the product’s readme information.

Set up readme

If you do not have an external URL for product documentation, then include any relevant documentation needed to install and configure your Red Hat Marketplace product in the markdown fields for Product readme, and Operator - pre-requisites, install, post-install/next steps.

This information will display as operator install instructions after the user has purchased or signed up for a free trial. Embedded images or videos are not allowed at this time in these markdown fields.

Set up FAQs

This section is optional and will be displayed when more than three FAQs are created. This will be displayed under the help tab of the product page.

Name	Description
Question	This field is used to provide a question that is frequently asked by the customer directly on the product page. This is an optional field.
Answer	The answer field lets you answer the question you provided in the question field.
Answer Link	You can provide an external URL to answer the question in detail.

Set up resources

This section is used to provide product information through viewable and downloadable assets such as product brochures, product promotions, infographics, case studies, and webinars. At least two resources are needed for the Resources tab to appear on the product page.

Name	Description
Resource Type	The resource type can be documentation, community resources, or support information.
Resource Name	This field is used to display the title of the resource on the product page.
Resource Description	This field can be used to provide a short description of the resource.
Resource URL	You can provide an external URL to download or view the resource.

Set up product listing content