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Why list with Red Hat Marketplace?
Sell globally
Partners can sell globally, in local currency, as part of their Digital Listing Agreement, expanding market reach across the globe.
Commerce made easy
IBM handles billing and taxes, ensuring partners get paid within 31 days of deal signing.
Negotiate through private offers
Through private offers, partners negotiate terms and product configuration directly with customers, accelerating offer acceptance.
Flexible listing options
Partners can list a variety of offering types, like Software, SaaS, and Services, multiple product configurations, and flexible pricing plans.
Lead passing
IBM sales representatives pass qualified customer leads directly to partners, streamlining business development across the partner ecosystem.
Competitive listing fees
Partners receive up to 100% of the customer billing amount.
The first step
First you must enable your products through the IBM Partner Plus - Build Track or the Red Hat OpenShift Certification program. Once products are enabled, you’re eligible to onboard to Red Hat Marketplace.
IBM Partner Plus Build Track
The Build Track helps partners build solutions with IBM products — such as IBM Watson® Assistant, IBM Watson® Discovery, IBM QRadar®, and IBM Maximo® — creating differentiated solutions in less time and with fewer resources.
Get listed
Once your product is enabled, onboarding products to Red Hat Marketplace is self-service and can be completed in less than a week.
01
Identify your enabled products
Products must be enabled through the IBM Partner Plus – Build Track or Red Hat OpenShift Certification. When your product is ready, request to start onboarding.
02
Set up payments to you
Provide bank deposit and tax information to Red Hat Marketplace, ensuring payments to you within 31 days.
03
Provide product detail
Describe your product’s features and benefits.
04
Set up product pricing
Provide one or more pricing plans for your product. This is the framework for custom pricing in your private offers.
05
Review & go live
Confirm your product displays and functions as expected for marketplace customers, then submit to us for final publishing.
06
Make offers
Now that your product is live, we’ll pass you leads from your solution listing and you can make private offers globally.